How to Use Squidoo to Market Your Product or Opportunity
Copyright © Jennifer Kessinger
http://www.BrightFutureWeb.com/pips.html

On the internet today, there seems to be an almost overwhelming number of marketing strategies you can use to promote your home business. There is one free tool that you can use to generate cheap leads for free. This tool is Squidoo.

Squidoo is a social network marketing site that continues to grow by leaps and bounds. With Squidoo, all you do is create a lens. A lens is like a mini-website. Once your lens is created, simply put in content that you know folks in your niche will love and rave about. The more helpful your lens, the more popular it will be and the higher it will get ranked by your peers.
Before you join Squidoo and create your first lens, keep this in mind:

-Make sure you invest time and effort in building lenses that will have folks all over the net talking about them.

-Do most of your work by hand instead of automating it; in other words, no putting out thousands of junk pages with software to just to get more inbound links.

-Keep a long term view. Your lenses may not bring you huge amounts of traffic like the #1 spots on Google, but the kind you get will be human and very targeted.

Got it? Good. Now here are the Squidoo secrets you need to use to generate cheap mlm leads (meaning free!).

-Secret #1: Make your lens useful and informative. If you know your niche well, make sure your lens gives them what they want. If you do this, they will keep coming back.

Don’t make your lens a one-stop-shop, but more a guide book which leads to a collection of the best. By this I mean your lens should have the most appropriate and useful informative gathered from resources around the Web related to your mlm product or service.

Secret #2: Make your lens remarkable. Remember, using Squidoo is a great free mlm tool that you can use to generate leads and build relationships. Try to find a way to make it stand out from other similar lenses.

Secret #3: Share it! If you are one who participates in forums, write articles, participate in online groups, blog, have a regular email address, etc. , have a signature line that points to your lens. Make it interesting enough so that people will want to click.

Secret #4: Request ratings. What happens with Squidoo is that if many people rate your lens, it causes your rankings to rise very quickly. You can get ratings by asking visitors to rate, and in your signature file (as discussed above, also put a blub about ranking it). You can also surf around Squidoo for lenses that are related to your topic. When you find a high ranked lens, rate it and then invite the lens maker to visit yours and rate it as well. Please take a moment to view and rank my squidoo lens HERE!

Secret #5: Don’t let your lens stagnate. What happens is if you make no updates to your lens for too long, it will slowly drop in rankings. Also, if you add new modules from time to tome, rankings improve as well. You can also write a short article (250-300 words works best), throw in a few new links, etc. Just keep things moving and growing.

Secret # 6: Get those links. You will need to market your lens just like any other website. A good way to do this is by getting links. You can get links a number of ways such as by writing articles related to your lens topic and with the same keywords, blog posts, submitting to link directories, classified ads, etc. The list is almost endless!

Secret #7: Use social bookmarking services. This is a must as Squidoo put links to them near the top of your lens. You can use sites such as Del.icio.us, Digg, etc.

Secret #8: Create a newsworthy lens. Is there anything “newsy” about your lens? You very well could create some sort of “angle” and then use it to talk to the media through a means such as a press release. If your lens isn’t “newsy” yet, you can build one just for the press and then link it back to your main lens. Pick a hot topic and you never know what will happen!

Hopefully, you have gotten some useful ideas about how Squidoo can be used as a free tool to market your mlm products or opportunity, develop cheap mlm leads, and to build relationships. Plus, you can get good rankings with Google! Go now, and get your free account and watch your traffic rankings and sign-ups soar.

P.S. The "Squidoo" links you see in this article will link you directly to the sign up page :-)

About the Author:
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To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.BrightFutureWeb.com
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Jeni Ann Kessinger

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Nice article Jeni Ann! Thanks for all the great info...will have to try that out!

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Work Smart, Not Hard - Get Lazy Income

very nice, thank you

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I'm using Myspace and Squidoo to market my affiliate products for quite sometime now. It is really rewarding to promote my products via these social networking sites. Thanks for the insightful article about Squidoo.

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bookmark it, will try

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Squidoo is a great place to promote other people products and your own, I've been on it for a few months and it's been working great. Nice info, jenniann77.

Great information on Squidoo, I use it to promote both my own website and affiliate products, it is very easy to set them up, but hard work to keep them going. All the same forms of marketing your lens have to apply.

You have just put it in a nice simple to read format that I like, so I am going to go over my list again right now - thanks for the advice.

Regards

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Sure Squidoo is a great place for affiliate products and in many niches lenses rank quite well.

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i have been meaning to open a squidoo account a couple of months ago, and this should really reinforce my decision to open up an account there, thanks for the info and the inputs...

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Nice! I just setup my first squidoo lens, and everybody is right on- it is very easy. One thing I want to advise is to pick the most effective keywords. Squidoo uses google, so check with your business plan for a good keyword list and searchers will be able to find you better.

Also, I'm going to be linking my lens to stumbleupon.com so that even more people could be exposed to it. If you do it right, its not hard to keep your lens (page) relevant.

While you're at it check mine out: World Domination, One by One
Thanks everyone.