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Old 05-13-2009, 02:08 PM
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Thumbs up 10 Big Marketing Flops To Avoid

1. Believing that people would just click on their affiliate links. Though an affiliates' job is merely limited to pre-selling, pre-selling involves more than just displaying the affiliate links. It also entails encouraging people to click on them by enumerating the benefits that can be derived from the affiliate merchant’s products, giving favorable recommendations about the use of the same, and providing an encouraging offer that would entice readers to check out the package.

2. Believing that there’s such a thing as organic traffic. Organic traffic, or traffic that is naturally generated by a website, is a myth. There is no such thing! If you’re hosting your affiliate links in one website, you can’t expect people to find it just like that. You have to make them find it. This can be done through effective SEO techniques and efficient marketing strategies.

3. Believing that employing one marketing strategy is enough. Some people actually think that submitting one article to the article directories would give them the amount of traffic they need. This is a fatal mistake. Limiting yourself to a single, or even a couple, of marketing tactics would be limiting the number of visitors you could generate for your website. Also, you’ll fail to tap into other segments of your targeted market if your tactics aren’t flexible enough to expand.

4. Failing to study your campaign’s performance. Most affiliates merely check on how much they have earned per day, and if such an amount remains at low levels, they fail to make corresponding adjustments because, well, they don’t know which aspects of their campaigns need improving. It is important to study every facet of our marketing strategies. How many visitors are we generating for our website? How many of them are unique? How many are returning? How much time do they spend in our pages? Where are they coming from? To where are they exiting? These are the questions that can be answered by an excellent visitor tracking software program, and these are the questions that could help us improve the performance of our marketing endeavors.

5. Failing to find an affiliate program which actually offers good marketable products. Some affiliate programs may offer as much as a 95% commission per sale. But if the products are impossible to sell, you’d never realize the profit the program promises.

6. Failing to find an affiliate program with a proven record of consumer satisfaction. The credibility of an enterprise depends on how people view it. If the affiliate program has established great relationships with the members of its target market, then it has established a brand which is recognizable for its excellent service. You’d have an easier time pre-selling such an affiliate program’s products.

7. Failing to keep abreast with the latest developments in the industry. There will come a time when the marketing knowledge we know would become obsolete, more so in the field of internet marketing where everything transpires at a rapid pace. You have to constantly update yourself with the newest trends, techniques and news in this field to always keep your competitive edge.

8. Failing to invest on knowledge. Knowledge likewise evolves and you have to evolve with it. Buy noteworthy eBooks, special reports and the likes… those which would teach you the latest tactics to help you conquer your field.

9. Resting on your laurels once a semblance of success is achieved. Success is not eternal. You have to sustain it. If you leave your business alone once it shows the promise of success, you’re just setting it up for failure.

10. Believing that affiliate marketing is a “get rich quick” scheme. It is not. You have to invest a certain level of commitment, a lot of time, some financial resources on occasions, and a whole lot of effort if you want to truly realize the many wonderful things that this field does promise.

If anyone has any stories to share on this, please do.
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Old 05-25-2009, 06:24 AM
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Thanks for sharing such a nice info
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Old 05-26-2009, 08:42 PM
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Affiliate marketing is all about persistence and patience (on the part of the marketer). Even the well-known internet marketer today confesses that they once have their downs along the way.

So everyone trying to be successful in this journey should not stop.
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Old 10-26-2009, 09:53 PM
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I will consider these as a moral lesson especially for markets make it remember these things and I'm sure you will solve problems that comes in your business.
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Old 10-29-2009, 01:39 AM
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The internet is changing every day, and in order to succeed, you need to be up to date with the latest techniques of marketing on the internet.
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Old 11-02-2009, 02:52 AM
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to succeed at anything, effort must be put in, and in the right way too.
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Old 11-08-2009, 07:13 AM
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Ah, yes. One marketing strategy is not enough. It's best to learn what marketing strategies are out there and then customize it to fit your business. Preferably, mix the strategies that you think would benefit your business most. Thanks for sharing Herricks.
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Old 01-07-2010, 06:09 AM
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Having the right mentality is a start for your succes but you also have to believe in your
business and be smart with doing it. Hard work will always pays out eventually and don't underestimate!
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