Hi,

I had a website which was active for over two years. It only sold one ebook which was not a great success. I had intended to completely overhaul the whole site, but there was a mix-up with my webhost and the domain name was not re-registered when it expired a month ago. The new content that I intend to upload is completely unrelated to the old, but fits quite nicely with the domain name. My options seem to be to either register a new domain for the new content or to wait a month to to re-register the old domain name.

What I can't seem to find out is: 'How much do the search engines value the length of time that a site has been active and will the fact that it will be down for two months have any effect?'. If this is something they place value on, it seems that it would be better for me to wait a month to re-register the old domain.

I'm really not sure what to do and would appreciate some help.

Yes it is true that search engines take into consideration the amount of time a website /domain has been active. Personally if your old domain was good I would wait to re register it

what is the domain name?

If your old domain fits the page and your embedded keywords, I would re-register and use the old domain. Unless you can find a better alternative.

Dean Edwards

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I think it'd be better for you re-register to the old one..SE love domain age as we can recover the last SERP position as soon as you make a fresh post on it

If it fits your current niche, you should re-register it.

You should reregister it if it fits your niche.

whole site, but there was a mix-up with my webhost and the domain name was not re-registered when it expired a month ago. The new content that I intend to upload is completely unrelated to the old, but fits quite nicely with the domain name. My options seem to be to either register a new domain for the new content or to wait a month to to re-register the old domain name.

i would re register the old domain

We may not know it, but i think trust plays a big role on Google's ranking algorithm.

Trust is obtained mainly though backlinks, but i also think that the domain history may play a rule in the ranking decision.

If for some reason, that domain is not trusted by the search engines, due to a bad history, then i would advice you to get a new one. But If you had not tried playing any gymnastics with the domain, then it will be far better you re-register it.

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