From what I understand , keyword management can be quite time consumming , especially if you have a small to medium sized business where you are the CEO and the Director of Marketing.

I would love to get some feedback and thoughts from some of you who are currently managing these types of campaigns and how that is working out for your business overall?

Thanks for sharing.

Keyword management maybe time consuming, but it is a very important phase in every successful online business.

It can vary considerably if you want do PPC or you want to rank high in the organic search. For organic searches, I have a technique the lets Google determine the keywords I can rank high for, before I begin to optimize for those words or phrases. It helps to lessen the time i need to do all the research.

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We need to remember keywords are the only way to get listed at all and most of our time should be dedicated to them !

one option is to hire free lancers that are out of India to do the menial work for you like link building, article writing and such things.

If you go to these websites like getafreelancer.com and post an add out, you will be surprised at how cheap some you can get the work done for.

An example is you can get articles written for you there at around $2-$5 for a well written 500 word article about any subject you want and that will include your target keywords.

people there can also do those boring directory submissions and backlinks as well for a fairly cheap price like aroun $100 for 5000 directories or 100 quality backlinks.

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Yes, keyword research and marketing does entail a lot of time and effort but if you succeed on doing this, all you have to worry about in the long run is maintenance. This means that you only have to dedicate lesser time in the future for you to stay on top of search engines' results pages.

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Sterling Silver Designer

It's definately money well spent. I'm for anything that will speed up directory submissions.

Steve